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VIACOM INTERNATIONAL MEDIA NETWORKS EXPANDS COLLABORATION WITH TELKOMSEL TO LAUNCH NICK JR. LINEAR CHANNEL IN INDONESIA

First international kids linear channel to be available on Telkomsel’s platform

BALI, 25 APRIL 2018 - Viacom International Media Networks (VIMN), a division of Viacom Inc. (NASDAQ: VIA, VIAB), today announced its expanded collaboration with Indonesia’s leading mobile operator, Telkomsel to launch Nick Jr. linear channel on Telkomsel’s network in Indonesia. It also marks VIMN’s first linear channel deal with a mobile partner in Indonesia.

 

Packaging details will be announced as part of the rollout at a later date before the end of the second quarter of the calendar year. The preschool linear channel will be available in English and Bahasa Indonesia localization(1). Last year, Telkomsel debuted the Emmy(2) award-winning Nickelodeon Play app in Indonesia.

 

“The introduction of the Nick Jr. linear channel on Telkomsel is another strong example of Viacom forging deep and innovative partnerships with OTT and mobile distributors like Telkomsel in Indonesia. We are not only extending our existing offering to Telkomsel’s subscribers, but expanding our reach with preschool kids and their parents in Indonesia – with smart and fun content Indonesian parents can trust,” said Mark Whitehead, President and Managing Director, Asia Pacific, Viacom International Media Networks.

 

“Our subscribers are watching more and more video via mobile and we need to provide compelling content to suit their needs, especially for kids when they are on the move with their families,” said Crispin Tristram, Vice President Digital Lifestyle Telkomsel. “Adding Nick Jr. to our portfolio will give our subscribers on the go access to Nick Jr.’s educational and entertaining shows, supported by our 4G network.”

 

Nick Jr. is “the Smart Place to Play”, giving preschool kids and their parents access to educational and entertaining content that are both smart and fun, powered by great stories, relatable characters, meaningful, character-led curriculum. The preschool linear channel will offer a range of iconic Nick Jr. animation titles including the award-winning PAW Patrol, Blaze and the Monster Machines, Nella the Princess Knight and Shimmer and Shine, which are designed to engage and encourage early childhood development.

 

For more information about Nick Jr. in Asia, visit http://www.nickjr.tv.

 

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Footnotes

1 The availability of Bahasa Indonesia is based on users’ individual device language settings.

2 Known as Nick App in the U.S., it won an Emmy award in 2013 for Outstanding Creative Achievement in Interactive Media – User Experience and Visual Design.

 

About Telkomsel

Telkomsel is Indonesia’s largest mobile operator with more than 196 million subscribers. To serve customers all over Indonesia, including in remote areas, outer islands and border areas, Telkomsel has built more than 160,000 BTSs. Telkomsel has consistently implemented technology roadmap of 3G, HSDPA, HSPA +, as well as being the first mobile operator in Indonesia to commercially launched the 4G LTE services. Entering digital era, Telkomsel has been continuously developing a wide range of digital business, such as Digital Advertising, Digital Lifestyle, Mobile Financial Services and Internet of Things. To serve the needs of customers, Telkomsel operates a 24-hour call center and GraPARI across Indonesia.

 

About Nick Jr.

Nick Jr. is “the Smart Place to Play,” giving kids and parents what they want – educational and entertaining content with great stories and characters that empower kids to learn while they play. The educational curriculum is in everything Nick Jr. does – the shows, packaging and promos – delivered by all the Nick Jr. characters kids know and love. The award-winning and exclusive international properties including Dora the Explorer, Team Umizoomi, Bubble Guppies and Tickety Toc, are designed to engage and encourage early childhood development. For more information about Nick Jr. in Asia, visit www.nickjr.asia.

 

About Viacom International Media Networks

Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIAB, VIA), is comprised of many of the world’s most popular multimedia entertainment brands, including MTV, MTV LIVE HD, Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, and more. Viacom brands reach more than 3.8 billion cumulative subscribers in 180+ countries and territories via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties, in 40 languages. Keep up with VIMN news by visiting the VIMN PR Twitter feed at www.twitter.com/VIMN_PR. For more information about Viacom and its businesses, visit www.viacom.comblog.viacom.com and the Viacom Twitter feed at www.twitter.com/Viacom.

 

Media Contact:

 

Viacom International Media Networks

Adeline Ong

Senior Director, Corporate Communications, Asia

Telkomsel

Adita Irawati

Vice President, Corporate Communications

 

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About VIMN Asia Press

Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIAB, VIA), is comprised of many of the world’s most popular multimedia entertainment brands, including MTV, MTV LIVE HD, Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, and more. Viacom brands reach more than 3.4 billion cumulative subscribers in 180+ countries and territories via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties, in 40 languages. Keep up with VIMN news by visiting the VIMN PR Twitter feed at www.twitter.com/VIMN_PR. For more information about Viacom and its businesses, visit www.viacom.com, blog.viacom.com and the Viacom Twitter feed at www.twitter.com/Viacom.

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